Just stumbled on this today –
Apparently Google is including actual hyperlinks for SOME websites – directly in the search suggestion box on Google’s homepage. I’ve included some screenshots to show how it appears, in case you’re not seeing it when you search.
I wonder how much this is costing these advertisers…
I wonder if they’ll give a link to Fox as well –
But wait, it doesn’t stop there- they’re even shoving in adwords ads.
For now, it looks like it’s only happening with big budget advertisers, and only on their brand names, but I didn’t really spend a lot of time researching – so I guess we’ll have to wait and find out. If you know anything about this rolling out for everyone, please let me know too!